Perks | Channel
Channel Sales, Channel Programs, Gamification positioning, MDF, Rebate, Channel Loyalty and Sales Channel Incentive Programs Resources
Partner Profiling and Segmentation
Now more than ever, vendors need to have an effective methodology in place to ensure that they are recruiting partners who have the potential to thrive in a rapidly changing marketplace.
Why Cash is not Always King in Channel Incentive Programs
In this eBook you will learn how to design a plan that is cognizant of various job roles, generational difference and changing market conditions.
Channel Rebates: What Works, What Doesn’t, and What to do About it
In this webinar, Claudio Ayub, Perks Chief Strategy Officer, analyzes rebate types and how they are applied, measures the impact of rebates on partner performance, and more.
What's your Definition of a Channel Rebate?
The spend associated with channel rebates can be hard to measure. One vendor’s rebates are another vendor’s channel incentives
Best Practices in Channel Account Management: The CAM as a Coach
The CAMs role is akin to the art of coaching – persuading partners to take the right initiatives while providing the motivation, tools, and resources to achieve agreed upon KPIs.
Best Practices in Channel Account Management: Onboarding and Enablement
To be effective, CAMs must navigate between the demands of their job as an employee of the vendor while gaining credibility as a “trusted advisor” to their assigned channel partners.
Best Practices in Channel Account Management: Getting Started
This eBook explores the role of the CAM and documents best practices related to the CAM’s job and responsibilities.
Channel Rebate Best Practices
Are your channel rebate programs fueling and motivating the right partners in the right way? Here are 4 channel rebate best practices to help optimize partner sales & marketing performance.
The CAM's role in Channel Partner Program Success
CAMs wear many hats. The relationships they have with their channel partners increase channel partner program revenue and profitability.
Channel Incentives: Marketplace Best Practices
It is crucial for organizations to set up the right channel program using the right channel technology to monitor funds, investments, channel incentives and utilization of programs.
Your Channel Incentive Program Needs a Marketplace
Your Channel Incentive Program Needs a Marketplace: Want to accelerate time-to-revenue? Then what better solution than offering your channel partners a marketplace of pre-packaged marketing services.
Effectively Incenting a Professional Services Channel Partner
There's a unique path to market with Professional Services Partners, and this webinar will tell you everything you need to know about how to effectively motivate these partners.
Do You Have What it Takes to be a CAM?
A brief synopsis of our upcoming eBook explaining CAM best practices, and what it takes to become an excellent vendor employee and trusted adviser to your channel clients.
Outperform the Competition: Accelerate the Partner Journey
In this webinar, Claudio Ayub, and Angela Leech, will describe each of the five stages and key personas involved in the partnership decision making processes at each stage of the framework.
How to Help Your Channel Account Managers be More Successful
The CAM's relationship with the vendor must increase the partner’s revenues and profitability and help expand their market share.
Accelerate the Partner’s Journey (time to revenue)
Channel incentives help drive more effective channel performance, improving time to revenue for new partners.
Cash is not King in Channel Incentive Programs
Join us for a review of your channel partners' sales, marketing, and product participants demographics
Six Channel Analytics Best Practices
Channel organizations have been slow to adopt the use of business intelligence (BI) and the associated analytics. BI tools help drive the decision-making associated with your channel investments.
Incentivizing Channel Management
In reality, managing a modern talent pool of channel partners, whose business agenda may not be fully aligned to your business strategies, requires as much focus as employing direct sales reps.
Partner Marketing Scorecards for Better MDF ROI
Effective demand generation is hard work and partner marketing scorecards help channel leaders streamline the measurement and management of their entire channel network.