Channel Industry News: September 2016

September 27, 2016 Perks Channel

Cybersecurity, Microsoft on the move plus Google Glasses reborn as Snap Inc Spectacles. 

Yahoo: More than 500M User Accounts Impacted in Possibly Biggest Breach to Date
CRN
“Yahoo confirmed that the large-scale data breach the internet giant was made aware of this summer includes more than 500 million user accounts – a number more than double the 200 million users originally thought to be impacted by previous reports.” Read the article.

 

IoT Devices Being Increasingly Used for DDoS Attacks
Symantec
“Malware is infesting a growing number of IoT devices, but their owners may be completely unaware of it.” Read the article.

 

HP to Leverage Microsoft to Streamline Channel Sales, Replacing Salesfore
Channel Marketer Report
“Microsoft has entered a six-year agreement with HP to deploy its Dynamics CRM solution — as well as Azure, Office 365 and other Cloud solutions — to HP’s 6,500 salespeople and 20,000 support personnel.” Read the article.

 

Microsoft Plans $40 Billion Stock Buyback and Raises Dividend
The Wall Street Journal
“Microsoft Corp. announced plans to buy back up to $40 billion in stock and boost its dividend by 8%, the latest in a series of moves by the software giant to share a steady flood of cash with shareholders." Read the article.

 

Oh Snap! Looks Like Snapchat Could Be Rebranding
TechCrunch
“Ephemeral media app Snapchat appears to be doing a little disappearing itself. A leaked video and domain records suggest that the company (though probably not the app) is preparing to rebrand as Snap, Inc. alongside its first piece of hardware, a pair of camera-equipped sunglasses called Spectacles.” Read the article.

About the Author

Perks│Channel provides services and software to help you engage your B2B and indirect channel partners to improve sales effectiveness. With a listing on the Salesforce AppExchange and a global user base exceeding 5 million users, Perks Channel takes the guesswork out of channel incentives and loyalty programs. Utilizing the Perks Science of Motivation methodology, we provide your business with the tools necessary to motivate the people who matter most to your organization. More than software alone, creating best-in-class channel incentive and loyalty programs requires an orchestration of the right strategy and program design to achieve your go-to-market objectives, as well as the right infrastructure and processes to streamline program administration.

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