This toolkit has been designed to help field and channel marketing professionals, program managers, channel account managers, and sales leaders strategize a comprehensive and programmatic approach to creating successful resellers and partners. To that end, we have created tools, templates, and checklists that enable you to develop and maintain a successful MDF/co-op/co-pay program.
About the Author
Perks│Channel provides services and software to help you engage your B2B and indirect channel partners to improve sales effectiveness. With a listing on the Salesforce AppExchange and a global user base exceeding 5 million users, Perks Channel takes the guesswork out of channel incentives and loyalty programs. Utilizing the Perks Science of Motivation methodology, we provide your business with the tools necessary to motivate the people who matter most to your organization. More than software alone, creating best-in-class channel incentive and loyalty programs requires an orchestration of the right strategy and program design to achieve your go-to-market objectives, as well as the right infrastructure and processes to streamline program administration.More Content by Perks Channel