eBooks

Check out our amazing resources, and learn tips and tricks of the industry.

  • Reaping Rewards: Proper Evaluation of Your Co-pay Enablement Efforts

    Reaping Rewards: Proper Evaluation of Your Co-pay Enablement Efforts

    Collecting standardized, pre-determined data from co-pay marketing services with actionable information about how campaigns are performing is key to success.

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  • Plug and Play: Making the Most of Your Co-pay Enablement Efforts

    Plug and Play: Making the Most of Your Co-pay Enablement Efforts

    In this eBook we address how to create alignment for your new co-pay program, an MDF/co-op/co-pay checklist, and the successful use of automation.

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  • Best Practices in Channel Account Management: A Checklist for Success

    Best Practices in Channel Account Management: A Checklist for Success

    CAMs work closely with strategic partners to ensure the partners’ loyalty, commitment, and performance. This eBook contains a checklist of guidelines to ensure optimum performance.

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  • Best Practices in Channel Account Management: The CAM as a Coach

    Best Practices in Channel Account Management: The CAM as a Coach

    The CAMs role is akin to the art of coaching – persuading partners to take the right initiatives while providing the motivation, tools, and resources to achieve agreed upon KPIs.

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  • Best Practices in Channel Account Management: Onboarding and Enablement

    Best Practices in Channel Account Management: Onboarding and Enablement

    To be effective, CAMs must navigate between the demands of their job as an employee of the vendor while gaining credibility as a “trusted advisor” to their assigned channel partners.

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  • Best Practices in Channel Account Management: Getting Started

    Best Practices in Channel Account Management: Getting Started

    This eBook explores the role of the CAM and documents best practices related to the CAM’s job and responsibilities.

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  • The Essential Through Partner Marketing Enablement Toolkit

    The Essential Through Partner Marketing Enablement Toolkit

    Perks | Channel is here to provide you with an effective toolkit that contains all of the essential tools needed to help you redesign and restructure your partner-led marketing enablement program.

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  • Partner Enablement in Today's Universe: Introducing Co-Pay

    Partner Enablement in Today's Universe: Introducing Co-Pay

    In this eBook we address why co-pay is an important element of channel incentives, and the advantages of implementing a co-pay model compared with MDF, or co-op.

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  • Charge Up Your Channel Marketing with Co-Pay

    Charge Up Your Channel Marketing with Co-Pay

    Traditional notions of a channel ecosystem need to be redefined. Channel marketers must consider today's shifting business models when designing and structuring channel enablement programs.

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  • Do You Have What it Takes to be a CAM?

    Do You Have What it Takes to be a CAM?

    A brief synopsis of our upcoming eBook explaining CAM best practices, and what it takes to become an excellent vendor employee and trusted adviser to your channel clients.

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  • A Whale of a Catch: Best Practices for Managing Employees

    A Whale of a Catch: Best Practices for Managing Employees

    In this eBook, we lay out a comprehensive and strategic approach to training and retaining your best employees.

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  • Why Cash is not Always King in Channel Incentive Programs

    Why Cash is not Always King in Channel Incentive Programs

    Is your partner rewards program working? In this eBook you will learn how to design a plan that is cognizant of various job roles, generational difference and changing market conditions.

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  • Fishing For Talent: How to Recruit, & Onboard Top Employees

    Fishing For Talent: How to Recruit, & Onboard Top Employees

    Talent Management is about getting the right people with the right skills into the right jobs at the right time, so why are most companies reactive in their approach?

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  • Partner Profiling and Segmentation

    Partner Profiling and Segmentation

    Effective partner management for technology vendors

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  • Employee Recognition: The Best Bet for Your Bottom Line

    Employee Recognition: The Best Bet for Your Bottom Line

    Employee Recognition programs are an excellent way to boost engagement. This eBook serves as a guide for what to look for as you select the solution that's right for you.

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  • Cash is Not King

    Cash is Not King

    In this eBook, we analyze different approaches to reward programs and best practices to promote the highest level of engagement and performance.

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  • The Definitive Partner Experience How-to-Guide

    The Definitive Partner Experience How-to-Guide

    This eBook will provide Channel Marketing and Channel Sales professionals valuable insights around the essential building blocks of the online partner experience.

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  • Case Study: Improving the Sales Funnel

    Case Study: Improving the Sales Funnel

    This case study provides an overview of the challenges facing a global telecommunications organization suffering from a sales funnel that was not meeting the organization’s strategic business goals.

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  • Moving Mountains: incentives for extraordinary employees.

    Moving Mountains: incentives for extraordinary employees.

    A look at the top factors that effect employee engagement, and what separates sensational companies and employees from average ones.

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  • The Ultimate Employee Referral Handbook

    The Ultimate Employee Referral Handbook

    A 12 point program evaluation checklist, and 8 tips to improve the performance of your employee referral program.

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